Rakeville Times: The Battle for the Skies Above Rakeville
Rakeville slugger Eric Thames has been the talk of the EHCC since opening day, but is he a pawn in a battle between billionaires?
The Battle for the Skies Above Rakeville
By Hernandez Firstname
An interesting battle is taking place behind the scenes in
Rakeville, and it could have some interesting ramifications for the promising
young ball club this season.
Reports out of the Rockets camp is that the team is deep
into discussions with potential sponsors to rename the team’s ballpark. Built
in 2005, Reed Field replaced the Claffey Colloseum, a run down facility in the
city’s industrial sector that sported a tarp as the right field wall. Named
after the team’s president of baseball operations, it is now at the center of a
ego driven battle between two of the most notable executives in the world.
Plugged in
Midway through the 2016 season, the team apparently stopped
focusing on baseball and started thinking about the environment. With little
fanfare, the team instead several rows of electric car charging stations in the
stadium parking lot for fans on game days. These highly used amenities drew
praise from fans and attention from electric vehicle maker Tesla and their CEO
Elon Musk.
In the offseason, team officials travelled to the Telsa
Headquarters to discuss the initiative and potential future partnerships. Musk,
who is also the founder of Space X, is a huge fan of the Rockets for obvious
reasons, and weeks before spring training a sponsorship deal was being
finalized to make Space X the official rocket of the Rockets.
Enter the king of
cardboard
Concurrent to the Space X talks, team officials were also
discussing a different type of fan experience - drone delivered concessions.
After talking with several drone startups, the team landed
on behemoth Amazon to spearhead the program. Using a fleet of 600 small, agile
craft, fans will be able to order sodas, popcorn and an array of other treats
on their smart devices and have them delivered between innings. It’s an ambitious
project. For Amazon, it gives them a venue to hone their technology. For the
Rockets a way to potentially cut concession costs while increasing volume.
A coincidental meeting
Both deals were a signature away. On March 15, team
officials unknowingly scheduled both Musk and Amazon CEO Jeff Bezos to meet
with President Jack Reed to sign their respective deals. The two ran into
eachother in the bowels of the stadium, struck up a conversation and became
wise to what the other corporate leader was doing. Five minutes later they both
stormed into Reed’s office demanding an exclusive deal.
What started as fairly minor sponsorship deals escalated
into all-out war, all for that valuable Rockets trademark. Bezos, also known for
his own space program called Blue Origin, demanded the Space X offer for his
organization. Musk offered to buy the team outright, and when that was politely
refused, offered to purchase the entire Korean Baseball Organization for the team’s
minor league system. When the dust settled, Reed decided there would be only
one.
The Rockets of Space X Field or Blue Origin Stadium?
While no decision has been made yet, both are already trying
to influence the process. There are rumors that Musk paid Rockets new slugger
Eric Thames to leave the KBO and sign a team friendly deal in Rakeville. More
rumors suggest that all the season ticket holders have been given Amazon Prime
free in the hopes that it will spur community support for Bezos’ bid. Both Musk
and Bezos have been regularly attending games, quite a daily trek for the West
Coast-based CEOs.
The value of the Rockets brand for the two space companies
is clear, and now it has become a personal battle between two of the wealthiest
people in the nation. Both have submitted proposals to the team and a massive
sponsorship package could be announced as soon as the All-star break.
Labels: Firstname, Rakeville Times, Rockets
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